We offer unique services covering products, creative, marketing and more.
At The Smiley Company, our team of 50 industry professionals offers a comprehensive range of services designed to support licensees and co-create successful, long-term partnerships.
With decades of experience across branding, marketing, retail, digital innovation, and entertainment, we provide the tools, expertise, and strategic guidance needed to maximise the impact of every collaboration.
We work closely with our partners to ensure they not only benefit from the iconic power of Smiley but also receive customised solutions that enhance their brand visibility, market reach, and overall success. Whether it’s through strategic advisory, digital marketing, product innovation, creative production, or event activations, our dedicated team helps brands and manufacturers seamlessly integrate Smiley into their business and connect with a global audience.
With a focus on innovation, creativity, and social impact, The Smiley Company ensures that every partnership delivers real value, cultural relevance, and long-term growth—turning ideas into meaningful, market-leading experiences.
Licensing & Partnerships
Licensing & Partnerships
Product Creation
Product Creation
Creative Services
Creative Services
Marketing Services
Marketing Services
Retail Franchise Opportunities
Retail Franchise Opportunities
CSR Initiatives & Programmes
CSR Initiatives & Programmes