In a world that often feels fast-paced and chaotic, our campaigns & initiatives serve as a reminder of the power of positivity. The Smiley Company’s mission to spread happiness and optimism, is more than just an icon—it’s a movement. With every smile shared, every moment brightened, and every act of kindness, our campaigns & initiatives bring people together, inspiring a global culture of joy.
From creative collaborations to social impact projects, all of it carries forward a legacy that began with a simple yet powerful icon: the Smiley. Whether through fashion, art, or philanthropy, our initiatives champion a future where happiness is not just an emotion, but a way of life.
Join the movement. Share the smile.
30th Anniversary
30 Years of SmileysA Smiley Sha(RED)
Creative CampaignsStart With A Smiley®
Start with A SmileyHouse of Smiley
House of SmileyWe Are All Original
We Are All OriginalSmiley Movement
Smiley MovementMatchmaker For Good
Matchmaker For Good™Future Positive
Future PositiveFuture Positive Creators Fund
Future Creators Fund