In a world that often feels fast-paced and chaotic, our campaigns & initiatives serve as a reminder of the power of positivity. The Smiley Company’s mission to spread happiness and optimism, is more than just an icon—it’s a movement. With every smile shared, every moment brightened, and every act of kindness, our campaigns & initiatives bring people together, inspiring a global culture of joy.
From creative collaborations to social impact projects, all of it carries forward a legacy that began with a simple yet powerful icon: the Smiley. Whether through fashion, art, or philanthropy, our initiatives champion a future where happiness is not just an emotion, but a way of life.
Join the movement. Share the smile.
30th Anniversary
30 Years of SmileysA Smiley Sha(RED)
Creative CampaignsHouse of Smiley
House of SmileyWe Are All Original
We Are All OriginalSmiley Movement
Smiley MovementMatchmaker For Good
Matchmaker For Good™Future Positive
Future PositiveFuture Positive Creators Fund
Future Creators Fund