14/05/2026
Prepare to elevate your style with a burst of happiness and warmth! The Smiley® Company and Brodie have united their creative forces to craft a collection that exudes cosiness and cheer, enriching your wardrobe with the perfect fusion of comfort and joy. Featuring 19 ready-to-wear styles and 6 accessories, this collection is a vibrant ode to Fall/Winter fashion, seamlessly blending Brodie’s luxurious cashmere with Smiley’s iconic smile. From jumpers and sweaters to hats and gloves, each piece is meticulously designed to spread positivity and radiate good vibes. As Smiley and Brodie embark on this exciting journey together, our partnership signifies more than just a collaboration—it’s a celebration of shared values and long-term goals. Both brands are committed to spreading joy, positivity, and empowerment, not only through our products but also through our actions. Together, we aspire to inspire change and make a lasting impact in the world of fashion and beyond. Comment from Lee Grace, VP Brand Collaborations & Business Development, The Smiley Company: “We are thrilled to partner with Brodie on this exciting venture. At Smiley, we believe in the power of spreading positivity and joy, and this collaboration allows us to do just that in the world of fashion. Together with Brodie, we’re bringing smiles to wardrobes everywhere, one cozy cashmere piece at a time!”